Similarly, in 'Pulvelikai', Sivakami Achinthan uses 'Ethu Pundaya' to describe the collective action required to bring about social change: "Ethu pundaya, Ethu pundaya, Ethu pundaya, Thodarum" (We are the ones who will change, we are the ones who will resist, we are the ones who will overcome).
You can use this for social media (Instagram, Facebook, LinkedIn) or a blog. ethu pundaya