Video: Gracewearslace

Her videos on TikTok often focus on fashion try-ons, "Get Ready With Me" (GRWM) clips, and "day in the life" snippets, which help humanize her brand.

| Metric | Data (as of Q1 2025) | |--------|---------------------| | | ~1.3 M | | Primary age range | 18‑29 (≈68 %) | | Geography | United States (45 %), United Kingdom (18 %), Canada (12 %), Australia & New Zealand (10 %), rest of world (15 %) | | Gender | Female (78 %) + non‑binary/others (12 %) + male (10 %) | | Average watch‑time | 6 minutes per video (≈85 % of total length) | | Engagement rate (likes + comments / views) | 9.2 % (well above the YouTube average of 4‑5 %) | | Community platforms | Discord (2.7 k active members), Instagram (350 k followers), TikTok (480 k followers) | gracewearslace video